ABOUT HIVE SHOWROOM
The Hive Showroom is the commercial platform of Unisource Data Services Inc. (d/b/a The Hive Showroom), a fashion and marketing company founded in 1990 by Stefano Larese.
For more than three decades, The Hive has specialized in strategic brand development, wholesale distribution, and market-data support for European fashion labels seeking long-term representation in North and Central America.
Operating from New York City, The Hive connects designer brands with leading retailers across department stores, specialty boutiques, and e-commerce channels. Services include merchandising, brand and marketing strategy, visual/press & social support, and full operational coordination from sales planning through logistics.
Julia Larese joined the company in 2000 after a ten-year tenure with Max Mara, where she served as VP Wholesale Sales & Retail, working across both international and North American markets. She co-leads brand and retail development, aligning European craftsmanship with the evolving North American consumer.
Unisource provides the distribution backbone: compliant import operations (including CETA, U.S. Fish & Wildlife permits where required, and other applicable import licenses), three warehouses with FIFO pick/pack, and an experienced logistics, AR/AP team to ensure precision, transparency, and seamless door-to-door service.
Mission
To promote authentic European design across North America through lasting partnerships, ethical business practices, and Value — the intersection of authenticity, quality, service, and final price.
Core Values
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Integrity & Longevity – Relationships based on trust and reliability.
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Craftsmanship & Innovation – Artisanal heritage supported by modern practice.
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Service & Precision – Clear communication and accurate execution end-to-end.
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Value – the intersection of authenticity, quality, service, and final price