Personality was established in 1966 in Milan, Italy, hand-crafting men's ties, scarves, and other furnishings. In 1977, the company began producing ties and foulards for respected fashion houses such as Valentino, Francesco Smalto, and Chanel, along with creating products under the Personality label.

Personality has the elegance of strength and originality - constantly researching to find the highest quality fabrics in silk, cashmere, wool, cotton, linen, and mixed natural fibers. The result is a mix of beautiful prints, textures, and regimental stripes in a range of styles that perfectly accent and elevate a sophisticated look.