ABOUT HIVE SHOWROOM
The Hive Showroom is a New York–based fashion distribution and consulting platform founded by Stefano Larese De Santo.
For more than three decades, The Hive has specialized in strategic brand development, wholesale distribution, and market-data support for European fashion labels seeking long-term representation in North and Central America. Learn more about founder Stefano Larese De Santo at stefanolarese.com
Operating from New York City, The Hive connects designer brands with leading retailers across department stores, specialty boutiques, and e-commerce channels. Services include merchandising, brand and marketing strategy, visual/press & social support, and full operational coordination from sales planning through logistics.
Julia Larese joined the company in 2000 after a ten-year tenure with Max Mara, where she served as VP Wholesale Sales & Retail, working across both international and North American markets. She co-leads brand and retail development, aligning European craftsmanship with the evolving North American consumer.
Unisource, founded by Stefano Larese De Santo in 1990, provides the distribution backbone: compliant import operations (including CETA, U.S. Fish & Wildlife permits where required, and other applicable import licenses), three warehouses with FIFO pick/pack, and an experienced logistics, AR/AP team to ensure precision, transparency, and seamless door-to-door service.
Mission
To promote authentic European design across North America through lasting partnerships, ethical business practices, and Value — the intersection of authenticity, quality, service, and final price.
Core Values
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Integrity & Longevity – Relationships based on trust and reliability.
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Craftsmanship & Innovation – Artisanal heritage supported by modern practice.
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Service & Precision – Clear communication and accurate execution end-to-end.
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Value – the intersection of authenticity, quality, service, and final price